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Shameless exploitation in pursuit of the common good
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Shameless exploitation in pursuit of the common good
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Paul Newman and A. E. Hotchner chronicle their nontraditional road to supermarket success, describing the rules they broke while creating the Newman's Own brand of foods and the Hole in the Wall Gang camps for seriously ill children.
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Title
Shameless exploitation in pursuit of the common good
Call No
338.76 NEW
Authors
Newman, Paul
Subjects
Newman's Own (Firm)
Camps for terminally ill children--United States.
Social responsibility of business--United States.
Human ecology--United States.
Language
eng
Published
New York : Nan A. Talese, 2003.
Publication Desc
253 p. : illus.
ISBN
0385508026
LCCN
2003059665
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