Amazon.com's beginnings, innovations, business practices and strategies and its vision of the future.
General Note
Includes index.
Content Note
ch. 1. Who is Jeffrey Bezos? -- ch. 2. I'll take Manhattan -- ch. 3. Seattle -- ch. 4. Garage in, garage out -- ch. 5. Out to launch -- ch. 6. Get big fast -- ch. 7. Raise the bar -- ch. 8. "Anal-retentive" about customer service -- ch. 9. Toast of the town or Amazon.toast ? -- ch. 10. Poster child for Internet commerce -- ch. 11. Get bigger faster.