Search Results: Returned 3 Results, Displaying Titles 1 - 3
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2002., Back Bay Books Call No: Class Set Edition: 1st Back Bay pbk. ed. Availability:1 of 1 At Location(s) Summary Note: Ideas, products, messages and behaviors "spread just like viruses do." Behavior can ripple outward until a critical mass or "tipping point" is reached, changing the world. Gladwell develops these and other concepts (such as the "stickiness" of ideas or the effect of population size on information dispersal) through simple, clear explanations and entertainingly illustrative anecdotes.
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2002., Back Bay Books Call No: 302 GLA Edition: 1st Back Bay pbk. e Availability:1 of 1 At Location(s) Summary Note: Explains why major changes in society often happen suddenly and unexpectedly and describes the personality types who are natural originators of new ideas and trends.
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c2000., Little, Brown Call No: 302 Gla Edition: 1st ed. Availability:1 of 1 At Location(s) Summary Note: Explains why major changes in society often happen suddenly and unexpectedly and describes the personality types who are natural originators of new ideas and trends.
