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c2010, Greenhaven Press Call No: 659.1 Availability:1 of 1 At Location(s) Series Title: Opposing viewpoints seriesSummary Note: Contains eighteen articles that provide opposing viewpoints on issues related to advertising, addressing questions of whether advertising is harmful, whether it exploits children, if political advertising be reformed, and what the future looks like for the industry.
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By Milton, Bess2004., Pre-adolescent, Children's Press Call No: 659.1 042 0973 Availability:1 of 1 At Location(s) Series Title: American pop cultureSummary Note: Explores how advertising both reflects and shapes popular culture in America.
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c1991., Juvenile, Greenhaven Press Call No: 659.1 Availability:1 of 1 At Location(s) Series Title: Opposing viewpoints juniorsSummary Note: Opposing viewpoints debate the effects of advertising and whether certain types of advertising should be banned. Includes critical thinking activities.
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2006., Greenhaven Press : Thomson/Gale Call No: 659.1 EGE Availability:1 of 1 At Location(s) Series Title: Opposing viewpoints seriesSummary Note: Profiles an advertising campaign for Autotrader, a British motoring publication, to explore how the Internet, multi-channel TV and other new media are altering the nature of advertising.
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c2004., Films for the Humanities & Sciences Call No: DVD Availability:1 of 1 At Location(s) Summary Note: This program uses case studies of Tony the Tiger, Charlie the Tuna, the Energizer Bunny, Jack in the Box, Colonel Sanders, Kool-Aid Man, Mr. Peanut, Morris the Cat, and Mr. Clean to illustrate different approaches to creating memorable brand icons. Discusses the psychology behind their consumer and cultural appeal. Also includes commercial clips.
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-- One hundred products and slogans from the twentieth century consumer culture2002., Greenwood Press Call No: 659.1 CRO Availability:1 of 1 At Location(s) Summary Note: Presents brief histories of one hundred twentieth-century consumer products that became icons, ten per decade, discussing their popularity and their impact on the culture. Includes many print advertisements.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Charles Wilson, Eric Schlosser, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Charles Wilson, Eric Schlosser, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Charles Wilson, Eric Schlosser, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Charles Wilson, Eric Schlosser, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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c2011., Sterling Call No: 659.19 IHL Availability:1 of 1 At Location(s) Summary Note: After graduating from the University of Missouri-Columbia, David Ihlenfeld spent a year driving the Oscar Mayer Wienermobile all across the United States and Europe, sharing stories and lessons learned from the road.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Eric Schlosser, Charles Wilson, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Eric Schlosser, Charles Wilson, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Eric Schlosser, Charles Wilson, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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-- TeachingBooks original author programs2007., Adult, Teachingbooks.net Click here to watch Summary Note: Page includes a brief movie featuring Eric Schlosser, Charles Wilson, and students from Middle School 61 in Brooklyn, New York; four additional movies of Schlosser and Wilson reading from their book; plus a book trailer. Also includes a movie transcript, an in-depth written interview, a comprehensive bibliography, and a collection of relevant off-site links.
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2014., General, Anchor Bay Entertainment Call No: DVD Edition: [Widescreen format] Availability:1 of 1 At Location(s) Summary Note: Presents a study on the American food and exercise industry.
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-- Killing u softly threec2000., General, Media Education Foundation Call No: DVD 306.4 Kil Availability:1 of 1 At Location(s) Summary Note: Examines the social role of women in advertising and how it has changed over the last 20 years.
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c2005., PBS Home Video Call No: DVD 659.1 PER Edition: Widescreen version. Availability:1 of 1 At Location(s) Summary Note: Examines the "persuasion industries" of advertising and public relations. Shows how marketers have developed new ways of integrating their message into the fabric of our lives. Explores how the culture of marketing has come to shape the way Americans understand the world and themselves and how the techniques of the persuasion industries have migrated to politics.
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c2009., Greenwood Press Call No: HI-INT 324.7 BAK Availability:1 of 1 At Location(s)Click here to watch Summary Note: Examines the role of media in American politics with an emphasis on media literacy. Discusses the power of images, radio, television, and new media in political campaigns.